Planning to hire a videographer in Cleveland? Here are five key factors to ensure you find the right fit:
Local Expertise - Choose someone familiar with Cleveland’s landmarks and unique vibes, from the West Side Market to Edgewater Park. This is crucial for anyone visiting from out of town or with limited knowledge of the city.
Portfolio Variety - Look for a strong portfolio covering different styles—events, adventure shoots, or brand stories. Find someone with a vibe you like and see if they have done work similar to what you are asking for.
Storytelling Skills - A great videographer crafts videos that emotionally engage, not just document moments.
Technical Quality - Check for high-quality visuals, sound clarity, and smooth editing. Drone work can be a bonus for outdoor shots. Not every creative has all these skillsets and will require a team and higher budget to capture your request, but some have mastered a few different skills that make then stand above the rest as a one stop shop. The one stop shop creator is almost always time and money sensitive as there are less chef's in the kitchen.
Professionalism & Communication - Strong communication ensures your vision aligns, and professionalism means timely delivery and reliability. Find someone who hears your requests, but also keeps you grounded and realistic in what your budget is vs what you are asking.
BONUS TIP: Communicating with your creative - sometimes things go wrong on shoots. Talent shows up late, the sun isn't in the right spot or the wind was making it difficult to pick up audio. It's important for a little grace and understanding to be present at shoots from both the creative and client perspective. As a creative, we work hard to control each factor necessary in getting your desired end goal. When circumstances happen that elongate a shoot, add more editing or let's say the whole story changes as we are working through a project - it's important to communicate that with your creative. We sure don't mind doing more work - but trying to be clever and add more work into an already agreed upon deliverable is unprofessional and bad practice. That's like being mid-steak at a luxury restauraunt and then asking the chef for more at no cost. More is more - and taking the time to consider that when engaging with your creative professional is a great way to show that you care about your project and have considered and VALUE their time. This is a sure fire way to keep the realtionship great while also ensuring you are getting the best end result for your project. Us creatives love good commmunication!
Make your project a success by selecting someone who captures Cleveland with the creativity and expertise it deserves!
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